Exercise 1: Your Visuals
Let’s Look at Your Website
Evaluate Your Website’s Appearance
- Do you communicate your current reservation status clearly?
- Are your photographs current? Do they have the proper Alt Text for each photograph?
- Note: See our recent Mastermind Workshop on Content Creation and SEO to learn more about best practices for Alt Tags/Text.
- Do you credit your photographers? They credit your properties on their sites!
Review Your Compliance Statements or Graphics
- Is the graphic for the accessibility menu showing? Or a graphic link?
- Do you have a privacy statement?
- Have you added a COVID-19 statement?
Now Look at the Bottom of Your Landing Page
- Is your TripAdvisor Badge current?
- Do you display an association logo? Is it current?
- Are you still showing a link to Bedandbreakfast.com? Do you know where that link is directed?
- Check the links to make sure all of them are working