Master Classes

Health is Wealth, for You & Your Guests!


Learn how wellness as a business strategy can be simple, cost-effective, and attract a new demographic to your property. Julie Pankey, an industry-leading spa consultant, joined us to discuss booming “well-th” trends and their significance, as well as the opportunities that will present themselves in a post-COVID world. We went outside the “spa box” and examined practical (and affordable) ways you can add fitness, nutrition, mindfulness, and alternative wellness-based elements to your guest experience.

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