Master Your Marketing

Learn How to Outshine Your Competition by Utilizing the Top Marketing Strategies from the Experts in the Lodging, Event and Wedding Venue Industries

Group Marketing with White Stone 101

Industry-Focused Marketing Classes & Business Strategies for Boutique Hotels, Bed and Breakfasts and Wedding Venues

Maximize Your Online Toolkit with Actionable Expert Training

Master your applied marketing skills with real-world guidance and training from industry professionals with our Resource Center.

Put your best foot forward with expert guidance from the leaders in boutique hospitality marketing. From social media posting to blog writing, to understanding Google Analytics, our professional trainers will guide you through it all with live classes and video tutorials. The hospitality industry has a unique set of challenges and changes – stay on top of it all with White Stone 101.

Get Direct Access to the Hospitality Industry’s Experts and Leaders

Join highly regarded professionals for live classes and sessions with our Master Class Series.

White Stone Marketing has helped thousands of small hotels, inns, wedding venues, and restaurants achieve record profits over the last 25 years. Now you can get access to their vast knowledge, but at a much lower price-point. Plus, not only will you be able to join live online sessions with our own marketing experts, but you’ll get to hear directly from a variety of expert guest speakers. Hear Vikram Singh talk about Revenue Management, Linda Hayes discuss Guest Experiences, Jumping Rocks share Photo Tips, and much more!

Grow Your Bottom Line with Group Marketing & Consulting Sessions

Get creative ideas and expert guidance to craft and execute successful strategies with our Mastermind™ Marketing Program.

We’re now offering our consulting and training services in this revolutionary group platform for the first time ever. Get ready to take your marketing to the next level with live strategy sessions, industry roundtables, group consulting, and more. You’ll learn how to create compelling guest experiences, plan your marketing calendar with seasonal specials, fill in those times of fewer bookings, and navigate the ever-changing market, including coronavirus concerns, ADA regulations, and industry-specific concerns.